
South Florida Interactive Marketing Association:
On May 17th, 2023 at the Woman’s Club in Fort Lauderdale, the impossible happened… Alan K’necht convinced a group of digital marketers and business owners at SFIMA that Google Analytics 4 is not only good…. It’s much better than Universal Analytics (A.K.A. Google Analytics 3).



SEOCopywriting.com – “Optimizing GA4 for Content Writers” – July 13, 2023
From 2012
Kevin Mullett

Alan’s deep understanding of Google Analytics 4 transformed how we approach data analysis for our clients – his insights are invaluable. His presentations are engaging and informative, making complex concepts easy to grasp and apply.
January 2025